Pharmaceutical Market Europe • October 2022 • 29

COMMUNIQUÉ MARKETING & COMMS

COMMUNIQUÉ
MARKETING & COMMS

OCTOBER HIGHLIGHTS

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30-31
ANTIMICROBIAL RESISTANCE
Almost three years after the pandemic, the interest in AMR remains low

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36-37
CROSS-FUNCTIONAL ALIGNMENT
How important is cross-functional training and alignment for strategy execution?

Changes at Novartis, Merck and OPEN Health

WE Communications acquires Hopscotch Consulting; Fishawack Health acquires US healthcare consultancy firm Avalere

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