Pharmaceutical Market Europe • September 2023 • 29
COMMUNIQUÉ MARKETING & COMMS
SEPTEMBER HIGHLIGHTS
30-32
THE IMPORTANCE OF ACCELERATING CLINICAL TRIAL DIVERSITY
Diversity shouldn’t be an afterthought – it’s an investment in the credibility of scientific endeavour
34-35
HARNESSING THE POWER OF AI IN CLINICAL TRIALS
Fareed Melhem talks about how artificial intelligence can help to reduce the burden of trials on patients
PMEA 2023
Recognising excellence in improving patient outcomes for over 20 years
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