Pharmaceutical Market Europe • May 2024 • 23
COMMUNIQUÉ MARKETING & COMMS
MAY HIGHLIGHTS
25-35
CELEBRATING COMMS EXCELLENCE – EXPLORING THE MOST IMPORTANT TOPICS AFFECTING THE INDUSTRY TODAY
The landscape of healthcare communications is constantly evolving
36-38
TRIAL DIVERSITY – GETTING IT RIGHT THROUGH A MIX OF CULTURE CHANGE AND PRACTICAL MECHANICS
Why industry needs to follow functional realignment to empower a culture change