Pharmaceutical Market Europe • March 2026 •38
APPOINTMENTS
Havas Life
João Camacho
Havas Life has appointed João Camacho as CCO for India and the Middle East. Based in Mumbai, he will report to global CCO, Eric Weisberg and Mumbai’s MD, Dorelle Kulkarni. Previously, Camacho was an Executive Creative Director at Publicis Health, Global Executive Creative Director at Novartis and Executive Creative Director at Tonic.
Real Chemistry
Kath Harrison
Real Chemistry has appointed Kath Harrison as Group President, International Growth, based in Dubai, where she will also serve as General Manager. Harrison will lead international growth and delivery of end-to-end capabilities across global markets. She was most recently President, International Markets at GCI Health.
Real Chemistry
Brandon Pletsch
Real Chemistry has appointed Brandon Pletsch as President, Europe. Based in Germany, Pletsch will lead cross-functional teams and services across Europe. He was most recently a Managing Partner within the company’s Medical Communications group and is founder of the company’s scientific visualisation division, Rad Science.
OPEN Health
Cara Priest
OPEN Health has appointed Cara Priest as Chief People Officer. In the role, Priest will lead the company’s global people strategy. Previously, she was SVP, People & Culture at EXA Infrastructure. Priest’s former roles include VP of Human Resources at Coats, Human Resources Director at Gilead Sciences and Global Process Lead at Credit Suisse.
OPEN Health
Peter Black
OPEN Health has appointed Peter Black as EVP, Global Client Partner and Transformation Lead. Black was previously EVP, Integrated Brand Strategy and Solutions at Healthcare Consultancy Group. Other former roles include Director and Head of Client Service at Synergy Medical and Publisher at Mark Allen Group. Black holds a BA degree in Journalism.
WPP
Alden Boldt
WPP has appointed Alden Boldt as VP, Growth for Health@WPP. Boldt was previously VP, Director of Growth & Business Development at Concentric Life. His other former roles include Account Supervisor at Evoke, Account Executive at McCann Health and Business Development Coordinator at Omnicom Health Group.
VML
Jason Xenopoulos
VML has appointed Jason Xenopoulos as CEO of VML New York and Chief Creative Officer, Global Accounts. Xenopoulos was previously Global Chief Creative Officer, WPP I Ford and Chief Creative Officer, VML, North America. Other former roles include Founder and Chief Creative Officer at 2.0 Media and Executive Creative Director at Y&R South Africa.
VML
Mel Routhier (Hogan)
VML has appointed Mel Routhier (Hogan) as North America Chief Creative Officer. Prior to this, Routhier was Global Chief Creative Officer, Health + Wellness and Chief Creative Officer, Chicago, at VML. Routhier’s other former roles include SVP, Executive Creative Director at DDB and VP, Group Creative Director at TRISECT.
Real Chemistry
Louise Clark
Real Chemistry has appointed Louise Clark as President, Integrated Communications, Global, based in the UK. Clark spent the majority of her career working in-house at Novartis and Pfizer in a variety of communication leadership positions, and most recently at Edelman where she oversaw international health portfolios.
Real Chemistry
Eleanor Read
Real Chemistry has appointed Eleanor Read as President, Integrated Communications, Europe. Based in UK, Read will support the European expansion of the company’s Integrated Communications business. Read spent the last two decades at Edelman, most recently as Managing Director of Health, and
began her career at IMS Health.
Stratevi
Lauren Elliott
Stratevi has appointed Lauren Elliott as Senior Principal, Market Access. She was previously Senior Vice President (SVP), Customer Strategy and Growth at Entrée Health, where she spent more than six years in multiple SVP roles. Other former roles include Account Director at Cyberwoven and Account Manager at The Adams Group.
67health
Akuchi Nwachukwu
67health has appointed Akuchi Nwachukwu as Account Executive. She was previously Account Coordinator at 67health and Business & Supply Analyst at GlaxoSmithKline (GSK), where she helped to facilitate stakeholder communication. Nwachukwu also formerly interned as a Laboratory Technician at Eurofins.