Pharmaceutical Market Europe • May 2025 • 46
APPOINTMENTS
OPEN Health
Matt D’Auria
OPEN Health has appointed Matt D’Auria as chief executive officer. D’Auria brings over 25 years of experience to the role, which he takes on after serving as chief executive officer of HCG. He also held agency leadership roles at Envision Communications and Syneos Health, and served in oncology marketing and sales positions at AstraZeneca earlier in his career.
The Weber Shandwick Collective
Lucie Harper
The Weber Shandwick Collective has appointed Lucie Harper as president of Health, UK. Harper brings almost three decades of health communications experience to the role, which she takes on after serving as president of integrated communications at Real Chemistry. She also previously led the UK health team at Weber Shandwick for more than 15 years.
Edelman
Justin Westcott
Edelman has appointed Justin Westcott as chief operating officer and senior advisor, technology for Edelman EMEA. Westcott most recently served as Edelman’s head of technology, EMEA. He has held a range of positions during more than 18 years at the company, including chief operating officer for the UK and Ireland, and general manager for its London business.
Edelman
Ben Verley
Edelman has appointed Ben Verley as global head of predictive intelligence. Verley brings almost two decades of experience to the role, which he takes on after serving as senior director, artificial intelligence and analytics at A&MPLIFY. Prior to this, he was director of analytics, marketing and product at Ethos, and held roles of increasing responsibility at Accenture.
Inizio Evoke
Tristen George
Inizio Evoke has appointed Tristen George as executive creative director. George joins Evoke after most recently serving as senior vice president, group creative director and partner at AbelsonTaylor Group. Prior to joining AbelsonTaylor over 15 years ago, George was senior art director at Digitas and held positions at Ambrosi, as well as Courtney and Company.
Inizio Evoke
Kevin Kaniuga
Inizio Evoke has appointed Kevin Kaniuga as executive creative director. Kaniuga takes on the role after most recently serving as group creative director at Klick. Prior to this, he was senior vice president, group creative director at FCB Cure and creative director at McCann Echo. He has also held roles at Havas Life Metro, GSW Worldwide and LyonHeart.
Saatchi & Saatchi Wellness UK
Kathryn Stewart
Saatchi & Saatchi Wellness UK has appointed Kathryn Stewart as head of strategy. Stewart holds significant experience in building strategic offerings, having served as head of strategy at Hive Health (now Avalere Health). She also previously led the strategy team at McCann Health Singapore and was a strategy consultant at BBH London.
M+F Health
Barney Mayles
M+F Health has appointed Barney Mayles as senior director. Mayles has more than 14 years of experience in healthcare PR and takes on the role after serving as director at Anthem PR. Prior to this, he was director at OPEN Health Communications and also held roles at Reynolds-MacKenzie Communications Group and Porter Novelli.
Cuttsy+Cuttsy
Oli Bailey
Cuttsy+Cuttsy has appointed Oli Bailey as strategy director. Bailey holds a wealth of experience in healthcare communications, having most recently served as director, brand strategy at Precision AQ. Prior to this, he held the same role at PRECISIONeffect and served in positions at Havas Lynx Group, DDB Remedy London, CAN Advertising and Langland.
Bedrock
Jonathan Crook
Bedrock Healthcare Communications has appointed Jonathan Crook as associate scientific director. Crook takes on the role after most recently serving as principal medical writer at Bedrock. Prior to this, he held the same position at Chameleon Communications International, after joining Chameleon as senior medical writer.
Bedrock
Samuel Sanders
Bedrock Healthcare Communications has appointed Samuel Sanders as senior account manager. Sanders joins Bedrock from Synergy Medical Communications, where he most recently served as senior account manager. Prior to this, he was client services manager at InterMed Marketing, and served as account manager at Chapter One London and Ballistic BD.
Cuttsy+Cuttsy
Scott Palmer
Cuttsy+Cuttsy has appointed Scott Palmer as principal patient writer. Palmer brings substantial healthcare communications experience to the role, which he takes after holding the position of senior medical writer at Cuttsy+Cuttsy. Prior to this, he served as editor at ThinkSCIENCE and Enago, and as science learning officer at Dundee Science Centre.