GenAI tools – creating a new era of scientific research. The new wave of GenAI-powered search tools now offers researchers an alternative method for accessing insights at speed

Navigating the ‘Patient Metro’ – a journey full of insights. The key to unravelling its potential is to focus on the intersections where journeys are made or broken

From disruption to resilience: India’s growing role in pharma logistics. In light of US tariffs, India’s role as a politically neutral, cost-efficient partner is more critical than ever

A new advent of clinical pathway management. Platelet functionality analysis could pave the way to improving drug asset selection and de-risking clinical trials

Physician-driven, AI-supported: addressing the clinical trial access gap. To open up more clinical paths for patients, HCPs need simpler search tools, better access to information and integrated referral systems that fit into their clinical workflows

The three non-negotiable pillars of Alzheimer’s blood testing. Why sensitivity, access and education will define scalable Alzheimer’s diagnostics

Picking your omnichannel direction requires a disciplined, scientific approach

Across almost every sector, brands are multiplying their investment in creativity

Picking your omnichannel direction requires a disciplined, scientific approach

Across almost every sector, brands are multiplying their investment in creativity