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Features

Articles

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SPOTLIGHT ON COPD - Tackling the growing burden of chronic obstructive pulmonary disease in the UK

Across almost every sector, brands are multiplying their investment in creativity

16 December 2024Features
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ONCOLOGY AND AI - Taking the campaign against cancer into the cloud

Picking your omnichannel direction requires a disciplined, scientific approach

16 December 2024Features
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MARKET ACCESS - Launching a novel drug treatment in Japan

Ethical content sharing and the benefits of the CLA Pharmaceutical Licence

16 December 2024Features
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PMEA 2024 - PMEA 2024: a celebration of excellence in pharmaceutical marketing

Iona Everson from PMGroup spoke to Doina Ionescu, managing director for the UK and Ireland at Merck, about her professional journey and experiences as a woman in the industry

16 December 2024Features
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PATIENT-CENTRICITY - Why the patient voice is the secret to re-energising the healthcare sector

Across almost every sector, brands are multiplying their investment in creativity

14 November 2024Features
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TL HAVAS - How the ‘five Ps’ can close health equity gaps

CAR-Ts pose a unique challenge for healthcare systems, exacerbated by uncertainty around their long-term, real-world value

14 November 2024Features
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SUPPLY CHAIN - Enabling a sustainable and mutually beneficial CDMO partnership

Picking your omnichannel direction requires a disciplined, scientific approach

14 November 2024Features
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TL AURORA - Creative strategy in medical communications
14 November 2024Features
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PATIENT PATHWAYS - Cutting through the maze of obstacles to liberate patient pathways

Iona Everson from PMGroup spoke to Doina Ionescu, managing director for the UK and Ireland at Merck, about her professional journey and experiences as a woman in the industry

14 November 2024Features
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WOMEN IN PHARMA

Across almost every sector, brands are multiplying their investment in creativity

16 October 2024Features
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TL HAVAS - Influencing the future of healthcare communications

CAR-Ts pose a unique challenge for healthcare systems, exacerbated by uncertainty around their long-term, real-world value

16 October 2024Features
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ESMO 2024

Picking your omnichannel direction requires a disciplined, scientific approach

16 October 2024Features